TikTok Shop Violations and Ban Triggers 2026: Full List
Short answer: the violation points system most guides describe no longer exists. TikTok Shop replaced it platform wide in July 2026 with the Account Health Rating, and the change matters because the old system forgave you and the new one does not. Points used to reset every 90 days, so you could absorb a mistake and wait it out. Under the Account Health Rating your record sits on a rolling 180 day window and compounds the whole time. If you are working from advice written before July 2026, the thresholds you are planning around are gone.
What actually changed in July 2026
| Old: Violation Points | Now: Account Health Rating | |
|---|---|---|
| How it worked | Accumulate points for infractions | A score that moves with your compliance |
| Starting position | Zero points | 200 |
| Direction of danger | Points going up | Score going down |
| Memory | Reset every 90 days | Rolling 180 day window |
| Permanent deactivation | At 48 points | Escalating action down to 0 |
| Can you wait it out? | Yes | Not in the same way |
The doubling of the window from 90 to 180 days is the part that catches people. A mistake you made five months ago is still on your record. Under the old rules it would have cleared twice over.
Why this trips up experienced sellers hardest
If you have sold on TikTok Shop for a while, you built habits around a system that forgave you on a schedule. Sellers who learned to absorb the occasional late dispatch because it would clear in 90 days are now carrying those marks for twice as long, and they compound rather than counting down.
What are the thresholds?
Your account starts at 200 and restrictions escalate as it falls. The publicly reported tiers are 150, 100, 50 and 0.
| Score | What happens |
|---|---|
| 200 | Starting position, no restrictions |
| 150 | No new listings for 7 days, and you lose mega campaign enrollment |
| 100 | Listing restriction extends to 14 days, livestream traffic reduced, removed from Shop Tab recommendations |
| 50 | Further enforcement action |
| 0 | Most severe enforcement |
Look at the 100 threshold carefully, because it is the one that actually ends businesses. Losing new listings for two weeks is survivable. Being removed from Shop Tab recommendations and having livestream traffic reduced cuts your distribution, and distribution is the entire reason to sell here rather than somewhere else. You can still trade, but far fewer people see you.
What triggers a drop?
Two categories, and they behave differently.
Operational metrics, which are measured continuously
These are the ones that catch ordinary sellers who have not done anything they would consider wrong.
| Metric | Reported threshold | What it measures |
|---|---|---|
| Late Dispatch Rate | 4% | Orders not shipped inside the window |
| Seller Fault Cancellation Rate | 2.5% | Cancellations that were your fault, usually stockouts |
A 2.5% cancellation threshold is tighter than it sounds. On 200 orders a month that is five cancellations. One supplier problem across a weekend can spend your entire allowance.
Policy violations, which are judged
Prohibited products. Misleading product listings or claims. Counterfeit and intellectual property problems. Inadequate customer service. Gambling content, shocking imagery, spam, fraud and manipulative promotions.
One sits in a category of its own: anything involving buyer personally identifiable information. Mishandling buyer PII can attract more severe enforcement including suspension and permanent deactivation, without the graduated path the other categories get. Do not export, share or repurpose customer data.
Pro tip
Check your Late Dispatch Rate weekly rather than monthly. It is a rate, so it recovers slowly once damaged, and the slower you notice the more volume you need to dilute it. Sellers who monitor it weekly fix a supplier problem while it is still one or two orders. Sellers who check monthly find out when the restriction lands.
How do you protect your account?
Build dispatch slack into your listings. If you can ship in two days, do not promise one. The 4% late dispatch threshold is measured against what you committed to, so a conservative promise you always meet beats an ambitious one you mostly meet.
Pull listings before you run out, not after. Seller fault cancellations are the most common avoidable hit. If stock is uncertain, delisting costs you sales for a day. Cancelling costs you score for six months.
Write listings you could defend. Misleading claims are judged, not measured, and the phrasing that feels like normal marketing copy is frequently the phrasing that gets flagged. If a claim would need a study to back it up, do not make it.
Check authorisation before listing branded goods. Intellectual property complaints are among the fastest routes to serious enforcement, and the fact that you bought the stock legitimately is not by itself a defence. See our guides on brand authorisation and IP protection.
Answer buyers. Inadequate customer service is a listed trigger, and response time is measured.
What if your score has already dropped?
Three things, in order.
Find out what actually caused it. Seller Center shows the specific violations against your account. Do not guess, because the fix for a metric problem and the fix for a policy problem are completely different.
Appeal anything you believe is wrong, quickly. Appeals have windows and a successful appeal removes the mark. Our guide on what to do when an appeal is denied covers the process when the first attempt fails.
Stabilise the metrics you control. With a 180 day window you cannot wait the problem out, so the only route back is a clean record accumulating alongside the old one. See how to increase your health score.
What does not work is opening a second shop. Running multiple accounts to escape a damaged one is its own violation, and the rules on multiple accounts are specific about when it is permitted.
Frequently asked questions
Do violation points still exist on TikTok Shop?
No. They were replaced platform wide in July 2026 by the Account Health Rating. Guides still describing a 48 point deactivation threshold are out of date.
How many violations before TikTok Shop bans you?
There is no longer a fixed count. Your Account Health Rating starts at 200 and enforcement escalates at 150, 100, 50 and 0, with severity depending on what the violations were.
How long do violations stay on your account?
A rolling 180 day window, double the old 90 day reset.
What is the fastest way to get suspended?
Mishandling buyer personal information, counterfeit goods, and prohibited products. These can attract severe action without working down through the thresholds.
Does a high Late Dispatch Rate on its own get you banned?
It will not ban you overnight, but it degrades your score continuously, and the reported threshold is 4%. Because it is a rate over a long window, recovery is slow.
Can you check your Account Health Rating?
Yes, in Seller Center. Check it weekly. Our guide to the Account Health Rating covers how the score is calculated.
Keep an eye on the products too
A surprising share of account trouble starts with product choice rather than operations. Products with recurring quality complaints generate returns, disputes and poor ratings, and those feed straight into the metrics above.
Install the Delzonic Chrome extension and an AI summary of the reviews appears on any TikTok Shop listing, free, which is the fastest way to spot the sizing or breakage complaint that turns into your cancellation rate three months later.
Thresholds and figures here reflect publicly reported details of the July 2026 Account Health Rating rollout and are accurate to September 2026. Policy varies by market and changes often, so confirm against your own Seller Center before acting on any specific number.